# Verve

> Verve is a strategic branding agency based in Amsterdam and The Hague, Netherlands. Founded in 2007 and two-time European Design Agency of the Year (2018, 2022), Verve helps scale-ups, category leaders, and household names in tech, fintech, B2B, and consumer markets build brands that are impossible to replace. Strategy-first, design-led, with digital execution included. Part of United Playgrounds.

Verve works with companies at an inflection point — expanding, differentiating, merging, pivoting, refreshing, or reorganizing their brand. The work spans brand strategy, brand architecture, naming, identity design, messaging, design systems, digital product design, websites, UX/UI, motion design, and full rebrands. Selected clients include Miro, Lebara, Bynder, Flutterwave, Zenchef, Nuvion, ING, Unilever, and Datasnipper.

## Start here
- [Verve home](https://verveagency.com): Agency overview and latest work.
- [About](https://verveagency.com/about): Who Verve is, history, recognition, offices, and the United Playgrounds network.
- [Approach](https://verveagency.com/approach): How Verve works — strategy-first, design-led, digitally executed.
- [Program](https://verveagency.com/program): The six ways Verve engages — Expand, Differentiate, Merge, Pivot, Refresh, Reorganize.
- [Contact](https://verveagency.com/contact): New business and office details.

## Approach in depth
- [Strategy](https://verveagency.com/approach/strategy): Brand strategy, positioning, and architecture.
- [Design](https://verveagency.com/approach/design): Identity design, visual language, and design systems.
- [Digital](https://verveagency.com/approach/digital): Websites, digital product design, UX/UI, and motion.

## Selected work
- [Miro](https://verveagency.com/work/miro): Visual language and design system for a global SaaS collaboration leader.
- [Lebara](https://verveagency.com/work/lebara-brand-identity-rebranding): A perspective-shifting rebrand for a challenger telco with a diverse global audience.
- [Nuvion](https://verveagency.com/work/nuvion): Fintech renaming and repositioning for the global majority.
- [Flutterwave](https://verveagency.com/work/flutterwave-rebranding-fintech): Pan-African fintech/payments rebrand — one solution for 180 currencies.
- [Ecommpay](https://verveagency.com/work/ecommpay): B2B fintech identity and digital for a European payment processing platform.
- [Bynder](https://verveagency.com/work/bynder-brand-evolution): Brand evolution for a digital asset management (DAM) leader.
- [Inbox Monster](https://verveagency.com/work/inbox-monster-mascot-led-branding): Mascot-led identity and naming for an email deliverability platform.
- [Zenchef](https://verveagency.com/work/zenchef): M&A rebrand merging two brands into a new category — Dining Out Technology.
- [AliceNet](https://verveagency.com/work/the-beauty-of-blockchain): Identity and web for next-generation blockchain infrastructure.
- [Findest](https://verveagency.com/work/the-findest-light): Identity and digital for an AI-powered R&D acceleration platform.
- [Phageguard](https://verveagency.com/work/phageguard): Science-led identity for a phage technology food-safety company.
- [Dutch Design Week](https://verveagency.com/work/dutch-design-week): Award-winning identity and digital platform for Northern Europe's largest design event.
- [Nederlandse Reisopera](https://verveagency.com/work/brutal-baroque-rocking-opera): Award-winning "Brutal Baroque" identity for a touring opera company.
- [All work](https://verveagency.com/work): Full portfolio.

## When companies come to Verve
- Expanding into new markets or product lineups
- Differentiating in a crowded category
- Navigating M&A and merging brands
- Pivoting the business model while staying on brand
- Refreshing the brand for the next chapter
- Reorganizing a complex brand architecture

## Contact
- Website: https://verveagency.com
- Email: info@verveagency.com
- Phone: +31 70 785 17 34
- Amsterdam: Archangelkade 30b
- The Hague: Joseph Ledelstraat 98

## Machine-readable data
- [Capabilities](https://verveagency.com/capabilities.json): Services, program, sectors, and clients as JSON.
- Agent API (coming soon): https://verveagency.com/api/agent

## Optional
- [Insights](https://verveagency.com/insights): Articles and perspectives from the Verve team.
- [Careers](https://verveagency.com/careers): Open roles and studio culture.